Archive for the ‘affiliate marketing’ Category

Malcolm Cowley invests in Existem Affiliate Management

Wednesday, March 10th, 2010

It has been announced today that Malcolm Cowley, one of the original founders of Buy.at has invested in Existem Affiliate Management and will be joining the board.

Malcolm left Buy.at in 2008 after it’s sale to AOL Advertising. During that time he’s kept his eye on the affiliate marketing sector and feels that now is the time to step back into the arena.

For my money this is a great move, I’ve always rated the Existem team as one of the top affiliate management agencies in the UK and often refer clients to them. Malcolm will be a great addition to the team and I’m sure will bring a wealth of knowledge and experience to take the business to the next level.

Congratulations guys, I’m expecting big things!

What I’m listening to right now: Gorillaz - “Plastic Beach

Post from Kieron’s Blog

Malcolm Cowley invests in Existem Affiliate Management

Original post by Kieron

Affiliate Window buys Buy.at

Monday, March 1st, 2010

After weeks of speculation that Buy.at was on the market and a few affiliate networks and consortiums were interested, it has been announced today that Affiliate Window (now known as Digital Window) have acquired Buy.at. Announcement here.

Being completely honest here I’m glad that Affiliate Window have acquired Buy.at and not one of the other networks who were in the running. Affiliate Window are without a shadow of a doubt the most proactive and innovative network in the UK. And now that they have snatched Buy.at away from the corporate red-tape monster that is AOL I’m very much looking forward to seeing Buy.at return to their former glory.

So, congratulations to Affiliate Window and Buy.at who are now officially the UK’s largest affiliate marketing network. Well done guys.

What I’m listening to right now: Kieron’s R&B Mixtape Vol. 4

Post from Kieron’s Blog

Affiliate Window buys Buy.at

Original post by Kieron

A4U Awards and tips for entrants

Sunday, February 14th, 2010

a4u

It’s that time of year again, can you believe it’s the 4th annual A4U Awards. This year it’s at the Grosvenor House Hotel, Park Lane, Mayfair on the 9th June. As previous years it promises to be a glamorous night to remember, black tie and posh frocks will be the order of the evening and champagne will be on tap.

The important bit - if you’re involved in affiliate marketing in any way, shape or form then you MUST vote. If you don’t vote then you can’t complain at the winners, so head on over now before the closing date of 1st March.

Tips for entrants

It’s no secret that I’m on the judging panel for the awards so I thought I would give some advice on what makes an entry stand out.

Don’t be shy with figures

This is not the time to wear your tin foil hat and shout conspiracy. To give the judges the best idea of your business then please ensure that you give supporting figures in your entry. If you tell us that you increased sales year on year by “a lot” then I’m sorry but that won’t cut the mustard as much as cold hard sales figures. Please trust me when I say that the judges won’t steal your ideas, copy your business plan or share your figures with anyone else. It was a shame but last year I didn’t give some entries as high marks as others because they didn’t give enough information. So please, give yourselves as much a chance as possible and give us as much detail as you can.

Good luck, see you in Mayfair in June!

What I’m listening to right now: Kieron’s Valentine Mix

Post from Kieron’s Blog

ʎU Awards and tips for entrants

Original post by Kieron

DFDS affiliate incentive - £4500 B&O sound system and Spotify Premium up for grabs

Wednesday, February 10th, 2010

I’m not sure how this managed to pass me by but I’ve just noticed that DFDS have a rather brilliant affiliate incentive on the go at the moment. There are 11 prizes up for grabs including a £4500 Bang &amp Olufsen BeoSound5 and 10 Premium Spotify subscriptions!

The B&O BeoSound5 is a really cool sound system that picks the next song that it will play based on the sounds from the previous track, or you can just play albums and playlists you create yourself. The screen also displays album artwork as well, adding to the look of the whole system. Ideal for the home or (affiliate) office.

Like all good incentives it’s really easy to enter, all you have to do is make 1 DFDS sale for 1 entry into the prize draw. Obviously, the more sales you make the better chance you have of winning.

Out of the 10 Spotify Premium subscriptions on offer, 5 are to give away to people who add a piece of content about DFDS Seaways to their site or blog etc. For every bit they add DFDS give them an entry into the draw and obviously the more relevant and good quality content they add the more chance of getting sales and winning the top prize too!

The 5 remaining Spotify Premium accounts are for all those affiliates who didn’t make a DFDS sale in 2009 or have joined the program so far this year. So basically incentivising inactive affiliates.

The incentive runs until 28th February and full details can be found here.

MASSIVE TIP: As a rule entries into affiliate only competitions tend to be really low. No matter how good the prize it seems we can’t be bothered to enter. So make sure you enter and you may be surprised to find yourself a winner.

What I’m listening to right now: J. Holiday - “Round 2

Post from Kieron’s Blog

DFDS affiliate incentive - £4500 B&O sound system and Spotify Premium up for grabs

Original post by Kieron

DFDS affiliate incentive - £4500 B&O sound system and Spotify Premium up for grabs

Wednesday, February 10th, 2010

I’m not sure how this managed to pass me by but I’ve just noticed that DFDS have a rather brilliant affiliate incentive on the go at the moment. There are 11 prizes up for grabs including a £4500 Bang &amp Olufsen BeoSound5 and 10 Premium Spotify subscriptions!

The B&O BeoSound5 is a really cool sound system that picks the next song that it will play based on the sounds from the previous track, or you can just play albums and playlists you create yourself. The screen also displays album artwork as well, adding to the look of the whole system. Ideal for the home or (affiliate) office.

Like all good incentives it’s really easy to enter, all you have to do is make 1 DFDS sale for 1 entry into the prize draw. Obviously, the more sales you make the better chance you have of winning.

Out of the 10 Spotify Premium subscriptions on offer, 5 are to give away to people who add a piece of content about DFDS Seaways to their site or blog etc. For every bit they add DFDS give them an entry into the draw and obviously the more relevant and good quality content they add the more chance of getting sales and winning the top prize too!

The 5 remaining Spotify Premium accounts are for all those affiliates who didn’t make a DFDS sale in 2009 or have joined the program so far this year. So basically incentivising inactive affiliates.

The incentive runs until 28th February and full details can be found here.

MASSIVE TIP: As a rule entries into affiliate only competitions tend to be really low. No matter how good the prize it seems we can’t be bothered to enter. So make sure you enter and you may be surprised to find yourself a winner.

What I’m listening to right now: J. Holiday - “Round 2

Post from Kieron’s Blog

DFDS affiliate incentive - £4500 B&O sound system and Spotify Premium up for grabs

Original post by Kieron

Buy.at ShopCentral

Thursday, February 4th, 2010

After a short break of 7 months or so I’m really glad to welcome back Buy.at as a blog advertiser. In the time that they’ve been away they’ve managed to shake off the awful “Platform A” rebrand and go back to the good old Buy.at brand that we all know and love. Welcome back guys )

ShopCentral

Buy.at ShopCentral

It’s fantastic to see that Buy.at are still innovating too and have just lanched ShopCentral. It’s basically a simple-to-use storebuilder (hey, even I can work it) which can give you a full-on affiliate site crammed with thousands of products up and running in a matter of minutes, example here. Whilst there are quite a lot of affiliate networks and third party suppliers that offer content units, there aren’t that many that offer full storefronts. And in my humble opinion there aren’t any that are as easy to use as ShopCentral.

What makes it extra special cool

You can use a tick box when setting up to “use search engine keywords” so perfect for PPC affiliates and even for parked domain names. I’ve seen this in practice and it’s very clever how it works and because it’s a live-feed it’s always up to date. Like I say, very clever and simple, just how I like it.

Well done Buy.at, great to see you guys are still innovating.

What I’m listening to right now: Mary J. Blige — “Skycap (Feat. Timbaland)”

Post from Kieron’s Blog

Buy.at ShopCentral

Original post by Kieron

Unique News content to your site from just £104 per month

Monday, January 11th, 2010

Content Now News

Back in September we launched the ContentNow.co.uk News Service, this is where we deliver fresh, unique news content to your site anything from 10 times a day to twice a week. Since launching we’ve had lots of clients take up this service and I’m delighted to say that it’s been really well received. I’ve been saying for that years that fresh content added to your site as often as possible is one of the best ways to rank well in the search engines, hence creating this service.

The reason for this blog post is that I wanted to make sure that some of the smaller sites could make the most of this service. Our competitors in this sector usually won’t entertain clients who spend less that £1000 a month. Not us however, we realise that some of the best sites out there started from small acorns with modest budgets. Which is why we’ve introduced our “starter pack” which consists of just 2 news items per week. You can choose from the following news article lengths, all prices are based on a 4 week month.

200 word articles twice a week = £104 per month
250 word articles twice a week = £128 per month
300 word articles twice a week = £152 per month
350 word articles twice a week = £176 per month
400 word articles twice a week = £200 per month
450 word articles twice a week = £224 per month
500 word articles twice a week = £248 per month

Our hope is that the introductory packages above will serve the sites with more modest budgets. We are always willing to be flexible too and if we don’t have a package to suit your needs then we’ll create one for you. We don’t tie you into long term contracts either, we operate a rolling 30 days notice agreement.

More details of the ContentNow.co.uk News Service, and what separates us from our competitors:

Unique - researched and written specifically for you and no-one else.

UK Sourced - all of our content is written here in the UK from staff who speak English as their first language.

Specific focus for the pieces rather than a generic sector focus.

Grammatically and syntactically correct.

Keyword balanced and detailed keyword balance control (contains an appropriate keyword density / number of occurrences of your target search terms without being over-optimised which could risk a search engine penalty or render the content unreadable).

Formatted according to your requirements (we can deliver the content to you with some basic HTML formatting based upon your specific requirements or simply as plain text if you prefer).

Cost effectively produced (because we do this day in day out, there are significant economies of scale in terms of training, management and in-depth understanding of search engine optimisation and content optimisation).

Permanently yours (some other news providers will retain the copyright to the content they produce and will require its removal if you cease to be a client).

Delivery mechanisms (XML / RSS / email / CMS).

If anybody would like more information or samples of our work then please email kieron.donoghue@contentnow.co.uk

What I’m listening to right now: Trey Songz - “I need a girl

Post from Kieron’s Blog

Unique News content to your site from just £104 per month

Original post by Kieron

Unique News content to your site from just £104 per month

Monday, January 11th, 2010

Content Now News

Back in September we launched the ContentNow.co.uk News Service, this is where we deliver fresh, unique news content to your site anything from 10 times a day to twice a week. Since launching we’ve had lots of clients take up this service and I’m delighted to say that it’s been really well received. I’ve been saying for that years that fresh content added to your site as often as possible is one of the best ways to rank well in the search engines, hence creating this service.

The reason for this blog post is that I wanted to make sure that some of the smaller sites could make the most of this service. Our competitors in this sector usually won’t entertain clients who spend less that £1000 a month. Not us however, we realise that some of the best sites out there started from small acorns with modest budgets. Which is why we’ve introduced our “starter pack” which consists of just 2 news items per week. You can choose from the following news article lengths, all prices are based on a 4 week month.

200 word articles twice a week = £104 per month
250 word articles twice a week = £128 per month
300 word articles twice a week = £152 per month
350 word articles twice a week = £176 per month
400 word articles twice a week = £200 per month
450 word articles twice a week = £224 per month
500 word articles twice a week = £248 per month

Our hope is that the introductory packages above will serve the sites with more modest budgets. We are always willing to be flexible too and if we don’t have a package to suit your needs then we’ll create one for you. We don’t tie you into long term contracts either, we operate a rolling 30 days notice agreement.

More details of the ContentNow.co.uk News Service, and what separates us from our competitors:

Unique - researched and written specifically for you and no-one else.

UK Sourced - all of our content is written here in the UK from staff who speak English as their first language.

Specific focus for the pieces rather than a generic sector focus.

Grammatically and syntactically correct.

Keyword balanced and detailed keyword balance control (contains an appropriate keyword density / number of occurrences of your target search terms without being over-optimised which could risk a search engine penalty or render the content unreadable).

Formatted according to your requirements (we can deliver the content to you with some basic HTML formatting based upon your specific requirements or simply as plain text if you prefer).

Cost effectively produced (because we do this day in day out, there are significant economies of scale in terms of training, management and in-depth understanding of search engine optimisation and content optimisation).

Permanently yours (some other news providers will retain the copyright to the content they produce and will require its removal if you cease to be a client).

Delivery mechanisms (XML / RSS / email / CMS).

If anybody would like more information or samples of our work then please email kieron.donoghue@contentnow.co.uk

What I’m listening to right now: Trey Songz - “I need a girl

Post from Kieron’s Blog

Unique News content to your site from just £104 per month

Original post by Kieron

Sold!

Thursday, January 7th, 2010

Sold

Well, 2 days ago I put UKOffer.com up for sale and I’m pleased to say it’s now been sold. I thought I would write a blog post about it to share some of my experiences and lessons learned. However I won’t divulge who bought it as they wish to remain anonymous. What I will say however is that the buyer is an experienced and successful affiliate who will be adding UKOffer.com to his portfolio and I wish him the best of luck. I’ve known him for a few year now and he’s a very talented guy who I have the utmost respect for and I just know he will hit £100k profit for the site in 2010. At least.

Before I talk about what I’ve learned I just want to point out that this wasn’t a really well thought out and planned “exit” from the business in the traditional sense. When I was writing my goals for 2010 post a few days ago I came to the decision that I should really sell UKOffer so I could focus on my other core businesses. Even as I was writing that blog post I didn’t have a strategy or really plan it other than having the thought in my mind that I should sell it. Even then, it was only two days ago when I wrote my “for sale” blog post that the idea crystalised in my head. It was actually when I was writing the blog that I thought I really should do some digging and find out what the site earned in 2009. But that’s just the way I work, I’m not a details kind of person and can be very “of the moment”. I decided that the only way I would market the sale of the site was through this blog, the Affiliates 4U Forum and the Acorn Domains forum. That was it, I wouldn’t even use my contacts, instead I would just wait to see what the response was from people reading my blog etc.

So what did I learn?

Setting the right asking price - It’s fair to say that the majority of the people who have commented and who I’ve chatted to about the sale have said that my asking price of just 2 x years annual profits was too low and I should have asked for 3 or 4 years. Maybe, maybe not. If I’m totally honest I think that I could have possibly set the sale at £80k to £90k (i.e. under that £100k mental barrier that makes things looks expensive) and possibly negotiated down a few thousand pounds if need be. I was very conscious though of getting people’s attention and I thought that setting the asking price just that little bit lower would get people interested. From that point of view it worked, as I’m writing this I’ve just had 2 more emails come in expressing interest, bringing the total number of enquiries up to 28, 29.

Bidding wars - one thing that I didn’t feel comfortable doing, but could have easily done is set the sale as an auction. I was truly taken aback at the level of interest that I received for the site and it became clear early on that there were a few serious players who had the cash to spend. However, I didn’t want to get into “x has made an offer of £y, can you beat it?” As, in my mind at least that can leave a bitter aftertaste in people’s mouths. Instead I agreed to just stick with a fixed price and not mess people around. Could I have gotten more for the site if I gave more people the opportunity to place a bid? Possibly but it didn’t feel right.

Wiggle room - the only problem with setting the asking price at basically the lowest amount I would accept was that it left me no “wiggle room”. Everybody likes to negotiate and get a “deal” but by setting the price at my absolute lowest I would accept then I wasn’t giving people the perception that they could get a discount. It may have been a better idea to set the price at £70k even and allow myself to be talked down to my real asking price of £62k. Live and learn. What this did mean was that I got a couple of offers straight off the bat for £50k. Now generous as that seemed I had to politely decline and state my case that £62k was my lowest price and I’m really sorry but I can’t budge on it. Which led to other complications…because everything was done so quick and the buyer wanted to conclude the deal today it meant that I hadn’t even received offers from some people (after all it’s not many people who will buy a site for £62k in 48 hours while only seeing the most basic of stats) or I had received low offers of £50k or so. This meant that in some cases the next correspondence they got from me was “thanks for your kind offer/interest but I have to politely decline as the site is now sold”. Most people were gracious and thanked me for letting them know, sure they wish they could have had a shot at it but hey life would go on ) However one or two seemed very aggrieved that they had offered me £50k and not had the chance to negotiate higher. I would point out that I honestly didn’t think it realistic that they would increase their offer from £50k to £62k in the space of an hour or two. They would then reply that yes of course they would. Well if that was the case then maybe that’s the offer they should have come in with in the first place and they could have had the site. Which leads me neatly on to…

Jumping through hoops - Some potential buyers would ask for the stats spreadsheet that I had prepared for 2009 and that was it, that was all they needed. They would maybe ask a couple of top level questions about traffic, rankings etc etc but overall they were easy to please. However some potential buyers would want War and Peace. They sent me mega long emails filled with question after question, after question, after question. And then some more questions just to keep it interesting. Now again I don’t have a problem with this either. I know some people like the details and want to know every last bit of information possible before making a decision. Fair enough, as £62k is a fair chunk of change and I must stress I didn’t have a problem with this. However, the buyers who asked the “easy” questions were the emails that I responded to first. I wasn’t being mean I was just being lazy, I always try to clear the easy tasks before tackling the harder ones. So I guess what I’m saying here is that there is maybe a balance to be made when purchasing a website. Ask yourself, do you really need to know the answer to the questions your asking to help you make a decision? Maybe I’m being unfair as the guys who asked the most pertinent and relevant questions were the guys who had been around the block a bit and knew the affiliate sector very well and what makes a site work and what doesn’t. These guys asked stuff about stats, traffic and rankings and that was pretty much it. To the point, quick and easy. It’s possibly unfair that the guys with a bit less experience in the sector didn’t get a crack of the whip but unfortunately that’s just the way it goes sometimes.

Payment terms - despite me stating in my original post that I wasn’t interested in developing the site as a going concern with somebody I still got asked a few times. Seriously guys, read the blog post. Then there were people who wanted to pay me in installments or if the site achieved certain targets and so on. Now again, all valid propositions but the guy who offers me the whole cash upfront is the one who will get my attention.

Transparency - one of my really big bug bears is people who advertise sites for sale like this “site for sale, in highly lucrative gaming sector, email me for details”. Seriously, this is how they conduct business. They are so bloody paranoid that others will come along and “steal” their great business idea that they don’t even give out the URL of their site, never mind offer any stats or revenue figures. Madness. I mean, if you saw an ad in say Auto Trader that said “blue car for sale, ring for details” would you? Of course not. But yet, day in and day out on certain websites and forums you get numptees trying to sell their site in this way. What they don’t seem to grasp is that any potential buyer is going to ask for all this information anyway so why not just get it out there? Paranoid androids, the lot of them.

It’s 2010 baby - I find it kinda cool that the whole deal took place via MSN Messenger. I didn’t speak to the buyer once or indeed meet in person. Yes I’ve known him for years and there was mutual trust between us. But still, it was cool to thrash out the negotiations via MSN then finally agree on terms. Sweet.

End of an era - I was actually quite touched as a few people have said that they’ve followed me and UKOffer.com over the years and that the site has been used to train affiliate network staff and just generally been featured a lot in the industry over the years. I never really thought about this until I started reading these comments but I guess it’s true. Which leads me to another problem, I have loads of email addresses but my main one is info at ukoffer.com. I’m going to have to use another one now, it’ll seem, well, just odd.

So there you go, my experiences summed up. What I would like to say is thankyou to each and everyone of you who either enquired about the site or passed on my details to somebody they know who may have been interested. You guys are awesome. It’s also reminded me of how many people with class there are in the affiliate sector. There are some real gentlemen out there (and ladies) with whom I’m proud to be associated with. Well done Team Affiliate!

What I’m listening to right now: Lamont Dozier - “Breaking Out All Over“. Tune.

Post from Kieron’s Blog

Sold!

Original post by Kieron

For Sale - UKOffer.com

Tuesday, January 5th, 2010

UKOffer.com

As I mentioned in my 2010 Goals blog post the other day I have decided to sell my longest standing affiliate site, UKOffer.com. The reason I’m selling is that I really need to cut down on the amount of sites that I run as I can’t devote enough time to them. For example, UKOffer.com was last updated over 6 months ago in June 2009. Despite that though, it still earned 31k in profit during 2009, more of that below.

Launched in 2002, UKOffer.com was my first attempt at an affiliate site. It originally started as an online shopping directory, I then used it to create landing pages and price comparison for PPC campaigns. Then a couple of years ago I switched off all PPC and converted it into a voucher code/offers site. Google seems to like “aged” domains and over the years this has fared me well in terms of search engine rankings and traffic.

Some stats

2009 total unique visitors: 293,033
2009 total page views: 509,062
2009 total commission from affiliate programmes: £31,006

3075 inbound links according to Yahoo! Site Explorer

Selling price

In terms of a selling price/valuation, well that’s a tough one. How to value a website? Depending on who you ask the typical answer will be anything between a 1 year and 5 year multiple of annual profits. So in my case that means somewhere between £31,006 and £155,030. I’ve decided to go somewhere just below the middle and 2 years profits. So £62k is the selling price.

Potential

I genuinely think that the site can easily, yes easily earn £100k a year and more. If it made £31k with only 6 months worth of (infrequent) updating then just think what the site can do if somebody puts some effort into it and posts say 5 or more good offers/discounts a day - easily achievable btw. The other thing to mention is that the £31k it generated was from affiliate commission only. There is also a huge opportunity to sell banner spots and paid placements (such as the Top 5 “Hot Offers”). I would say anything between £3k to £10k can be made from these. Years ago, when I was sending PPC traffic to the old UKOffer.com I could make £30k a month on tenancy/ad sales deals so I know what’s achievable.

Will I do a revenue share deal?

I’ve already been emailed by a few people to see if I would be interested in a partnership where they take over the day-to-day running of the site and we split the profit. While I don’t mind these kind of deals I’m afraid that in this instance it’s just not for me. So a full sale only please.

Finally, here’s a look back at some earlier blog posts that show just what’s achievable with the site.

Alexandra Burke crashed my server. How to capitalise on topical and one-off events - This is a post I wrote in December 2008 and shows how well UKOffer.com ranks in the search engine results and the effects that can have on traffic.

Click here to reveal discount codes - why I will probably adopt this practice on my discount code site - I’ve never adopted the “click and reveal” approach on the site but if I did I think I could increase revenues dramatically.

Kieron, how do you find special offers to feature on your site? - One of my most asked questions. This post shows how easy it is.

Kieron, why don’t your remove your old discount codes? - Because they make good money, is the short answer.

If anybody is interested then please drop me an email to info @ ukoffer.com. I have a spreadsheet of revenue and traffic split by month for 2009 that I would be happy to send you. Likewise if you have any questions then please drop me a line or leave a comment below.

What I’m listening to right now: J Holiday - “Round Two

Post from Kieron’s Blog

For Sale - UKOffer.com

Original post by Kieron

Win 3 free passes for Affiliate Summit West 2010 - Las Vegas baby!

Wednesday, December 16th, 2009

affiliate-summitIt’s been 2 years since I was last at Affiliate Summit West Las Vegas so I’ve decided that I’m well overdue a return trip and have booked up for it again this coming January.

The event is without a doubt the biggest Affiliate Marketing event of any size in the USA and there are already over 3200 attendees booked up for it. It will be taking place from January 17th to 19th 2010 at the Rio hotel in Vegas. Passes start at just $149 going up to $1249. However, event organiser Shawn Collins has kindly donated 3 full Platinum passes worth $1249 each to readers of this blog.  All you have to do in order to be in with a chance of winning is to leave a comment below saying what you will be looking forward to most if you attend the event. Closing date for entries is December 24th 2009. Travel and hotel accomodation is not included, you must make your own way there.

There are already about 10 of us heading out from the UK so if you’re interested in joining us please get in touch. We may be able to help you out with a good deal on hotels too )

Some useful links:

The UK Las Vegas Affiliate Summit Roadtrip group on Facebook
Official Affiliate Summit site
Official Affiliate Summit Twitter feed @affiliatesummit

You can also save 10% on the price of an Affiliate Summit pass by using discount code AS∆HERE. See you in Vegas!

What I’m listening to right now: Pet Shop Boys Christmas

P.S. Last time I was in Vegas I saw Prince, unfortunately he’s not playing this time but what other shows/concerts should I see?

Post from Kieron’s Blog

Win 3 free passes for Affiliate Summit West 2010 - Las Vegas baby!

Original post by Kieron

The BIG Affiliate Window Christmas Incentive

Tuesday, November 10th, 2009

Affiliate Window Christmas

Affiliate Window are in my book at least, the most proactive and useful affiliate network in the UK. They have just launched their AWinter Wonderland site which is an absolutely essential resource for all affiliates wanting to make the most of the Christmas season. It’s jam packed with retailer offers, promotions, incentives and pretty much everything you’ll ever need. If that wasn’t enough they also have a dedicated Christmas Twitter account @AWinXmas as well as their regular Twitter account @AffWin and unlike most other UK affiliate networks’ Twitter feeds, these are useful and updated daily. Oh and let’s not forget their regular offers blog which is also updated daily. Seriously, Affiliate Window could not make it easier for affiliates to promote their merchants.

The BIG Affiliate Window Christmas Incentive

However, just in case you did need some added incentive to promote Affiliate Window retailers this Christmas then how about the BIG Christmas Present incentive?

This year one lucky affiliate can win a VIP luxury holiday and they can pick from 1 of 5 destinations including New York and the Caribbean. Here’s how…

Well, entering couldn’t be easier! Every time you generate a sale for an AWin merchant we will allocate you one ticket for our BIG Christmas draw; it really is that simple! No catches, no minimum order values, no maximum entries, just an opportunity for every single sale-generating affiliate to be in with a chance of winning.

How easy is that? It’s also worth mentioning that any affiliate who completes their Darwin profile will receive DOUBLE entries into the draw, so well worth completing it now )

Hats off to Affiliate Window, what a brilliant and easy incentive. I’ll be pushing your merchants wherever and whenver I can.

What I’m listening to right now: Young Nate - “Mixed Messages

Post from Kieron’s Blog

The BIG Affiliate Window Christmas Incentive

Original post by Kieron

Going on a (digital) mission to New York, New York

Monday, October 26th, 2009

Digital Mission

A few weeks ago a friend of mine pointed out the Digital Mission website to me and said I should consider applying for the next “mission” to New York in November.  Seeing as I have plans to launch ShareMyPlaylists.com into the USA next year (or whenever Spotify launch) I thought it would be a  good idea. So I duly applied and filled in all the online forms stating why I should go etc. then I found out a couple of weeks ago that I had been accepted!

The Digital Missions are run by Chinwag in conjunction with UK Trade and Investment and are designed to introduce you to key people in the “digital” sector in territories that you want to grow your business in. I’ll be in NYC for 5 days and there is already a cracking itinery put in place to ensure we make the most of the trip, including drinks at the British Consulate, so yes I’ll be breaking the suit out )

For me, this will be a really valuable opportunity to meet some key players in the USA but I’m also really looking forward to meeting and spending some time with the other attendees on the mission and sharing experiences of running a startup. The last time I was in New York was over 10 years ago so I’m also really looking forward to going back and seeing more of the city and doing the whole tourist thing.

Have any other companies/startups thought about applying for the forthcoming digital missions? It’s not something I would have known about until recently but maybe it will be of use to ranyone reading this blog. Let me know if you apply.

What I’m listening to right now: “Le List

Post from Kieron’s Blog

Going on a (digital) mission to New York, New York

Original post by Kieron

It must be nearly Christmas, here’s etoys.co.uk again!

Wednesday, October 21st, 2009

etoys.co.uk

Well it’s once again that time of year, Christmas is looming and I expect more people to buy toys and games online than ever before, so what better reason to put a bit of spit and polish onto etoys.co.uk to capitalise on the Christmas traffic.

As always, the site is built on the Affiliate Window Shopwindow (v.3 now) toolkit which, as I said 2 and a half years ago…rocks. Well done guys )

What I’m listening to right now: Delorean - “Deli”

Post from Kieron’s Blog

It must be nearly Christmas, here’s etoys.co.uk again!

Original post by Kieron

It must be nearly Christmas, here’s etoys.co.uk again!

Wednesday, October 21st, 2009

etoys.co.uk

Well it’s once again that time of year, Christmas is looming and I expect more people to buy toys and games online than ever before, so what better reason to put a bit of spit and polish onto etoys.co.uk to capitalise on the Christmas traffic.

As always, the site is built on the Affiliate Window Shopwindow (v.3 now) toolkit which, as I said 2 and a half years ago…rocks. Well done guys )

What I’m listening to right now: Delorean - “Deli”

Post from Kieron’s Blog

It must be nearly Christmas, here’s etoys.co.uk again!

Original post by Kieron