Ecommerce Blog

A collection of ecommerce web designs, logos, and holiday gift card designs from some of the most popular online retailers:

Seasonal Ecommerce Web Designs

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Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Tuesday, December 11th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

SEO Digger is a free SEO tool that instantly shows you keyword rankings in Google for yours or any other website URL along with Wordtracker keyword counts. This makes it so easy to hone in on the most popular keywords (or products) that you’re ranking for so that you can optimize those pages even better.
Make sure you register so that you are able to see results for your deep pages, not just your home page. Registered users also don’t have a limit on the number of searches you can do in one hour.

How This Works

SEO Digger keeps a database of the top 20 results in Google for over 57 million keywords and keyphrases updated every 2 weeks. When you type in yours or any other URL, you’ll get a chart like this:

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Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Tuesday, December 11th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

SEO Digger is a free SEO tool that instantly shows you keyword rankings in Google for yours or any other website URL along with Wordtracker keyword counts. This makes it so easy to hone in on the most popular keywords (or products) that you’re ranking for so that you can optimize those pages even better.
Make sure you register so that you are able to see results for your deep pages, not just your home page. Registered users also don’t have a limit on the number of searches you can do in one hour.

How This Works

SEO Digger keeps a database of the top 20 results in Google for over 57 million keywords and keyphrases updated every 2 weeks. When you type in yours or any other URL, you’ll get a chart like this:

(more…)

Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Tuesday, December 11th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

Well up here in Canadia we’re working hard, but to all our friends South of the Border, we wish you a very happy Turkey Day. Here are some funny e-commerce / social media videos in lieu of serious content. Gobble, gobble and chuckle, chuckle.

A Few Good Creative Men

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Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Tuesday, December 11th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

SEO guru Stephan Spencer contributed a great overview on tagging and its virtues for usability and SEO to Search Engine Land last week. Do check out Stephan’s entire article if you’re new to the concept of tagging, tag clouds and folksonomy.

A tag, according to Wikipedia, is “a (relevant) keyword or term associated with or assigned to a piece of information (e.g. a picture, article, or video clip), thus describing the item and enabling keyword-based classification of information.” More simply put (with due credit to Flickr.com): tags are like keyword or category labels, and they can help visitors find items which have something in common.

Basically, you can tag a blog post, product or photo with relevant keywords. When you want to check out all the posts, photos or products related to a certain keyword, you can click on the “tag” and voila! Usability-wise, visitors can navigate visually through a “tag cloud” (see the bottom of our page for an example) and even discover tags, whereas in a traditional dropdown menu or even faceted navigation this could get out of hand. Tags are great for SEO too, because your tags generate their own URLs, and each tag is a keyword-rich internal link to that page, reinforced by the tagged items themselves and the sitewide tag cloud, if you have one.

I took a peek at blogs from our list of 75+ blogs from top online retailers to “look who’s tagging” and as I expected, I can easily count them all on one hand. What’s worse, the ones that do are doing it WRONG!

(more…)

Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Thursday, December 6th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

SEO guru Stephan Spencer contributed a great overview on tagging and its virtues for usability and SEO to Search Engine Land last week. Do check out Stephan’s entire article if you’re new to the concept of tagging, tag clouds and folksonomy.

A tag, according to Wikipedia, is “a (relevant) keyword or term associated with or assigned to a piece of information (e.g. a picture, article, or video clip), thus describing the item and enabling keyword-based classification of information.” More simply put (with due credit to Flickr.com): tags are like keyword or category labels, and they can help visitors find items which have something in common.

Basically, you can tag a blog post, product or photo with relevant keywords. When you want to check out all the posts, photos or products related to a certain keyword, you can click on the “tag” and voila! Usability-wise, visitors can navigate visually through a “tag cloud” (see the bottom of our page for an example) and even discover tags, whereas in a traditional dropdown menu or even faceted navigation this could get out of hand. Tags are great for SEO too, because your tags generate their own URLs, and each tag is a keyword-rich internal link to that page, reinforced by the tagged items themselves and the sitewide tag cloud, if you have one.

I took a peek at blogs from our list of 75+ blogs from top online retailers to “look who’s tagging” and as I expected, I can easily count them all on one hand. What’s worse, the ones that do are doing it WRONG!

(more…)

Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Thursday, December 6th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

SEO guru Stephan Spencer contributed a great overview on tagging and its virtues for usability and SEO to Search Engine Land last week. Do check out Stephan’s entire article if you’re new to the concept of tagging, tag clouds and folksonomy.

Tags help describe various content. Basically, you can tag a blog post, product or photo with relevant keywords. When you want to check out all the posts, photos or products related to a certain keyword, you can click on the “tag” and voila! Usability-wise, visitors can navigate visually through a “tag cloud” (see the bottom of our page for an example) and even discover tags, whereas in a traditional dropdown menu or even faceted navigation this could get out of hand. Tags are great for SEO too, because your tags generate their own URLs, and each tag is a keyword-rich internal link to that page, reinforced by the tagged items themselves and the sitewide tag cloud, if you have one.

I took a peek at blogs from our list of 75+ blogs from top online retailers to “look who’s tagging” and as I expected, I can easily count them all on one hand. What’s worse, the ones that do are doing it WRONG!

(more…)

Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Thursday, December 6th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

SEO guru Stephan Spencer contributed a great overview on tagging and its virtues for usability and SEO to Search Engine Land last week. Do check out Stephan’s entire article if you’re new to the concept of tagging, tag clouds and folksonomy.

Tags help describe various content. Basically, you can tag a blog post, product or photo with relevant keywords. When you want to check out all the posts, photos or products related to a certain keyword, you can click on the “tag” and voila! Usability-wise, visitors can navigate visually through a “tag cloud” (see the bottom of our page for an example) and even discover tags, whereas in a traditional dropdown menu or even faceted navigation this could get out of hand. Tags are great for SEO too, because your tags generate their own URLs, and each tag is a keyword-rich internal link to that page, reinforced by the tagged items themselves and the sitewide tag cloud, if you have one.

I took a peek at blogs from our list of 75+ blogs from top online retailers to “look who’s tagging” and as I expected, I can easily count them all on one hand. What’s worse, the ones that do are doing it WRONG!

(more…)

Analytics: 12 Things to Learn from Christmas ‘07
Free webinar: Date To Be Announced, January 2008
Guest Panelist: To Be Announced
View the ecommerce webinar archive

Original post by Linda Bustos

What is the Internet Retailer Hot 100? Every year, Internet Retailer releases its list of stand out retailers. Last year there were 50, this year 100. Rather than highlighting who’s doing the most volume, the Hot list focuses on innovators and includes smaller retailers, chains, catalogers, online-only and brands like M&M’s.

The Hot 100 for 2008

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Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Thursday, December 6th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos

Gift cards are the perfect solution to many shopping problems — your giftee is tough to shop for, lives miles away or it’s 11pm Christmas Eve and the only store still open is the Safeway (with a nice variety of gift cards hanging in the checkout aisle). Whatever the reason, $26.3 Billion worth of gift cards will be given this holiday. Between 56% and 69% of shoppers will give at least one (NRF Gift Card Survey, Consumer Reports and Deloitte), with an average of 5 gift cards per consumer and 16% giving 10 or more (Deloitte).

Not only do people love giving gift cards, they love getting them. Gift cards top the wish lists of consumers polled by BIGResearch and the National Retail Foundation with 53.8% of adults 18 and older indicating they would like to receive them for Christmas this year (62% of women and 45% of men).

But 27% won’t end up using their gift cards according to the NRF survey (up from 19% last year). The most common reasons reported by respondents were “not enough time to shop” or “couldn’t find anything.” Other reasons include forgetting about them, losing them or not using them in time. This equates to around $8 Billion in unredeemed cards based on last years’ sales of $24.8 Billion.

(more…)

Is Your Affiliate Program Your Top Sales Generator? If Not…
Free webinar: Thursday, December 6th, 9am PT / 12pm ET:
Affiliate Marketing: What Every Retailer Ought to Know
Guest Panelist: Shawn Collins, Author, Successful Affiliate Marketing for Merchants

Original post by Linda Bustos