Social networking giant, Twitter, is staking it’s claim in the ecommerce landscape with its @earlybird handle. This newest addition to the platform provides timely discounts for various products to its followers.
Ecommerce just got a little more tweeter. The popular microblogging site just announced its latest advertising model, a dedicated handle that provides timely discounts on […]
Original post by Matt
Today’s post is a guest appearance by B2C Marketing Insider’s Brian Rice. B2C Marketing Insider aims to provide a balanced view of the current marketing landscape based on industry news and trends, as well as real-life experiences.
Levi’s recently become the first retailer that Facebook invited to pilot its new plug-in capabilities. In order to fully […]
Original post by Matt
Today’s post is a guest appearance by B2C Marketing Insider’s Brian Rice. B2C Marketing Insider aims to provide a balanced view of the current marketing landscape based on industry news and trends, as well as real-life experiences.
Levi’s recently become the first retailer that Facebook invited to pilot its new plug-in capabilities. In order to fully […]
Original post by Matt
When building a social media strategy, it’s important to utilize your most loyal followers to build your overall social media presence. By identifying these loyalists, categorizing them, and reaching out for favors, your business can foster mutually beneficial relationships for social media gains.
One thing that is often forgotten when implementing a social media strategy is […]
Original post by Matt
Part four of Volusion’s blog series on Word of Mouth Marketing focuses on ways to help others share your message more easily. You’ll learn how the basics of using social media and basic social sharing tools for each channel.
In this installment of our Word of Mouth Marketing series, we get to talk about the fun […]
Original post by Matt
Part four of Volusion’s blog series on Word of Mouth Marketing focuses on ways to help others share your message more easily. You’ll learn how the basics of using social media and basic social sharing tools for each channel.
In this installment of our Word of Mouth Marketing series, we get to talk about the fun […]
Original post by Matt
Part four of Volusionâs blog series on Word of Mouth Marketing focuses on ways to help others share your message more easily. Youâll learn how the basics of using social media and basic social sharing tools for each channel.
In this installment of our Word of Mouth Marketing series, we get to talk about the fun […]
Original post by Matt
In part three of Volusion’s Word of Mouth Marketing Series, we explore how to identify key online influencers. You’ll learn the definition of an influencer, why it’s important to engage influencers and tools you can use to find them.
Today’s post covers another important task in planning and executing your word of mouth marketing strategy. We’ve […]
Original post by Matt
In part three of Volusion’s Word of Mouth Marketing Series, we explore how to identify key online influencers. You’ll learn the definition of an influencer, why it’s important to engage influencers and tools you can use to find them.
Today’s post covers another important task in planning and executing your word of mouth marketing strategy. We’ve […]
Original post by Matt
In this Volusion post, we discuss Forrester’s Social Technographics, a great tool to help guide a social media strategy for your online business. The research firm recently added a new profile to its social media users list – take a look to see where most of your customers fall.
If you love marketing, you’re probably familiar […]
Original post by Matt
For ecommerce, reaching out to customers is key to increase sales – but do we interact with them using old media or new media? Here, we discuss the differences between the two and how both can, and should, be used to bring traffic to your online store.
Old media (also known as traditional media) is a […]
Original post by Matt
At the Innotech eMarketing Summit I attended a presentation entitled “Communication Shifts: How Brands Communicate through Twitter and the Blogosphere” by Simon Salt and Chad Sour (yes, those were their real names). I came away realizing that social media is really a tightrope act. Mastering social media requires that you learn how to play the […]
Original post by Kate Pierce
Brands are a part of our lives and social networks are where we express our lives online; therefore, it’s logical to conclude that these spaces are hungry for brand conversations. Consider the following facts:
19% of young adults have added branded content to their social network profiles and 24% have recently added advertising clips*
60% of social […]
Original post by Kate Pierce
With a record number of women on social networks, getting to the heart of their motivations for participating in these social spaces is more important to marketers and business owners than ever before. A recent survey by a women’s social networking site called ShesConnected attempted to tackle the question “What do women want out […]
Original post by Kate
Throughout the month of November we will be running our “SMB Blog Series.” While SMB traditionally refers to “Small/Medium Business,” here at Volusion it has come to mean something else: “Small Made Big.” This month we will be sharing resources, tips, stats, and inspirations to help you turn your small ecommerce endeavor into something […]
Original post by Kate
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