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Original post by Stacey Higginbotham

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Original post by Robert Scoble

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Original post by Robert Scoble

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Original post by Robert Scoble

Blair Rhodes had experience with websites as a web designer for Hollywood studios and software companies. That’s why when his online store, The Pashmina Store, went down during the Christmas season of 2004, he knew he could do better.”We knew we needed a more reliable company and a better website, but the final straw that […]

Original post by blogadmin

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Original post by Stacey Higginbotham

Dennis Altman refused to spend $3000 and wait nine weeks to get the electronic air suspension on his Range Rover fixed at the dealership. “I hung up still laughing, when I settled down I hit Google and started learning. I’ve worked on cars since I was 14, my 7 years in the US Navy I […]

Original post by blogadmin

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Original post by Stacey Higginbotham

We talk about Amazon often here on Get Elastic, because you’ll always find some innovation, design or usability improvement to blog about there.

Amazon sometimes attracts more reviews than customers want to read. So Amazon provides tools to filter reviews by star rating and displays the “most helpful” positive and negative review as determined by Amazon’s community.

Plus, you can also search reviews by keyword.

Which is helpful, because you don’t want to buy a product that sucks unless it’s a vacuum or a Flowbee.

The Key to PPC for Online Retailers
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Guest Panelist: Ryan Gibson, Director of Marketing, The Rimm-Kaufman Group
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Original post by Linda Bustos

I love gadgets, especially mobile phones. However in the last 6 months I just haven’t been able to find a mobile to suit my needs. All I wanted is a phone that is slim, has decent talk time and a half decent camera, but even that’s not essential.

I don’t want to pick up emails on it, browse the web or play music, I just want a mobile that’s good quality and stylish. Initially I tried he Nokia 6500 Classic but despite it looking good it was just too fragile and the buttons were too small for texting. So I binned that and got the Motorola RAZR2 V9. Now, I used to own the KRZR K1 which was actually a decent compact phone so imagine my surprise to find that the newer V9 was about twice the size. So much so that after living with it for a couple of months I just couldn’t get to grips with it and it’s now gone the journey to be replaced with…

The Nokia 8800 Arte

What attracted me to this phone is that it’s made from metal and glass - my friend has a Samsung something-or-other and it’s like a kids toy from a pound-shop Christmas cracker, except not as good quality. I wanted something that really felt solid with good build quality and having read reviews of the 8800 Arte I saw that loads of people were raving about it’s attention to detail and smooth sliding mechanism.

Then there’s the exclusivity factor, like the older 8800 models before it, the 8800 Arte isn’t a “mass market” product. Plus at £575 for a sim-free version it’s probably unlikely to be anytime soon. Good, as I like to be a little bit individual.

There’s also the fact that it has specially commissioned audio visual themes by top producers Kruder & Dorfmeister and visuals by Fritze Fitzke. Check out the official Nokia 8800 Arte page for examples of their work.

I’ve had the phone a couple of days now and apart from 1 minor complaint (more of that later) I really, really like the phone. It feels like such a solid piece of kit when you’re using it and the clarity of the voice calls really is excellent. Likewise the interface is easy to navigate round and texting is easy thanks to the solid keys, none of this touch-sensitive keypad nonsense here.

The camera quality is good too (3.2 MPS) and pictures come through crisp and clear. There’s no flash for the camera but that doesn’t bother me one bit as I rarely use the camera and when I do it’s almost always where there is enough natural light.

The phone also comes with a designer bluetooth headset, handy desk charger and leather case. So all in all a really good package.

So what about the complaint then?

Remember the specially commissioned themes that I talked about above? Well they don’t work. There are 10 of these “video ringtones” that come pre-installed on the phone and they look really good. I can view and play them but when I try to set them as active ringtones I get the following message:

Unable to select. File type unusable.

I haven’t messed about with any settings or downloaded anything onto the phone at all. It’s exactly how it is when I got it out of the box so I’m a bit confused as to why they don’t work. I’ve posted on the Nokia support forums but so far haven’t had a reply that helps me. Does anyone know what could be causing this?

I’m sure that it’s just a software bug or something minor so I’m not letting it spoil my enjoyment of the phone. If anybody is looking for a high end quality mobile then you could do a lot worse than getting your hands on the Nokia 8800 Arte. Quality.

What I’m listening to right now: Madonna ft Kanye West – “Beat Goes On”

Post from: Affiliate Marketing Blog Here.org.uk

Nokia 8800 Arte mobile phone review

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Original post by Kieron

Q. If you happen to be in the fortunate position of registering the .uk domain extension of the name of the biggest social networking site in the world a full 2 years before they launch, what is the stupidest thing you can do?

A. Try to make money from it by putting up a “parking” page full of PPC ads.

As the moment you do this you can be accused of “kiting” and you will be asked to hand the domain name over.

Which is exactly what happened in February of this year. The owners of Myspace.co.uk, a UK ISP called Total Web Solutions were told to hand the domain over to Myspace.com as they recenty put up a Sedo parking page up when Myspace.com gained popularity, thus cashing in on type-ins.

Amazingly however this decision has just been overturned and Myspace.com have been told to hand back Myspace.co.uk to Total Web Solutions. However the domain is pretty much worthless now as the moment that TWS attempt to put up another landing page then I imagine the Myspace.com lawyers will descend like a ton of bricks. Why oh why they didn’t just sell it to Myspace.com a few years ago is beyond me.

Full story here courtesy of TechCrunch UK.

What I’m listening to right now: Day 26 ft Fat Joe – “Got Me Going” (Remix)

Post from: Affiliate Marketing Blog Here.org.uk

Myspace.com lose Myspace.co.uk domain name

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Original post by Kieron

Corey Anderson started his first commercial janitorial business in 1993, and relied heavily on feather dusters as a “staple” in the industry. Over the years he struggled to find quality feather dusters, and when he did, they were extremely overpriced.
As Corey’s business grew, he developed a supply division for his corporation (Alta Supply, Inc.), and […]

Original post by blogadmin

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Original post by Stacey Higginbotham

Colors are search modifiers that can bring a lot of long-tail traffic. When someone searches for a particular product and color, it often indicates someone is close to a purchase, or at least further along the sale-trail than one who goes broad.

But you can’t create a separate product page and URL for each color because that’s duplicate content, and duplicate content is the worst of sins, right? That’s what I thought until I started testing it - and it turned everything my momma ever told me about duplicate content on its head.

(If your momma never had “the talk” with you - you know, *content reproduction,* we recently did a duplicate content post that included a PG13 explanation. I made sure this post was completely different so nobody mistakes it for duplicate content).

Yes, Virginia There Is A Santa Clause…And You Can Optimize Product Pages for Color

Here’s an example:

Jessica Bennett Shoes sells its product through its own e-store and various retailers like Amazon, Zappos and ShoeBuy. One of its styles is called “Harli.” It’s made from burlap and comes in navy, beige and brown.

Shoebuy.com has 3 indexed product pages for Harli – one for each color.

Each page has an identical meta description, and according to Webconfs’ Similar Page Checker, these pages are 100% identical.

But Shoebuy not only owns top spot for each color, Google’s also throwing in some indented result love. When you search for “jessica bennett harli navy” (at time of writing and from my data center):

Top ranking… and for “jessica bennett harli brown”:

“jessica bennet harli beige”:

The only differentiators between the 3 color pages are the URLs (just numbers, no keywords) and the title tag. I’ve scoped out other sites that use different pages for different colors and they all seem to rank fine when color is included in the search query. The technique seems to be create color-specific pages in addition to one main product page (hence, indented results). Since all pages are indexed, the color pages are selected to appear when someone searches for the color, with the non-color, main product page potentially appearing as an indented, second result.

This leads me to believe that as long as your color pages are getting indexed, you don’t need to worry about duplicate content smackdown.

The Key to PPC for Online Retailers
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Guest Panelist: Ryan Gibson, Director of Marketing, The Rimm-Kaufman Group
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Original post by Linda Bustos

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Original post by Stacey Higginbotham