The Power of Consumer Reviews - Get Elastic #13
Industry veteran Andy Chen, of Power Reviews discusses the benefits of consumer written product reviews and answers Dave’s curiosities about who writes reviews, what’s in it for the reviewer and what are the practical returns on investment for retailers while at the Solution Zone at eTail midmarket in San Francisco.
[photo of Andrew Chen and Jeff Helfand at
eTail Midmarket by DaveO]
Original post by dave.olson@elasticpath.com (Dave O for Elastic Path)